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Marketing & Design Portfolio
JOSE M. AMADO
​Work Experience
Bubbona Leather S.A.S.
Partner at Bubbona Leather
Directed, researched, and created design for marketing campaigns to grow revenue and expand brand identity. Managed CRM information and associated industry software, such as Excel and EPIC. Provide ideas for clients to solve problems and implement new strategies. Supervised 15 producers to ensure they meet project deadlines and maintain quality control. Established high-levels of accuracy on marketing reports for stakeholders and clients, raising new customers by 3 percent and increasing brand awareness by 4 percent. Invented company’s social media strategy, including implementation, photography, and post scheduling. Strengthened customer service efforts through training employees and improving existing processes.
Key Accomplishments:
- Diligently served all clients to ensure each’s satisfaction through exceptional organizational skills and relationship building.
March 2016 – August 2018
Atomic Arte y Diseño S.A.S.
Partner at Atomic Arte & Diseño S.A.S
Design Area Director.
Spearheaded marketing strategy for small businesses to drive brand awareness and customer loyalty through graphic design and advertising campaigns. Oversaw marketing departments’ budget, email marketing campaign analytics, and company evaluations from consumer-reported surveys. Liaised with area managers to instruct them on protocol from renewal processes and contractual requests.
Key Accomplishments:
- Developed, designed, and implemented targeted email marketing campaigns to increase company customers and brand awareness, raised by 2% per quarter.
- Bolstered the customer service program through innovative, pioneering concepts.
March 2012 - February 2015
Bogotá – Colombia.
Colombian House of Representatives
Graphic Designer and Videographer
Began as contractor for Industrial Design in Human Resources and hired for design and videography support in Media Department within a year. Led the audio-visual and graphic design aspects for internal and external purposes. Developed print and digital design using InDesign, Illustrator, and Photoshop. Directed and edited video productions for educational purposes, such as policy processes, onboarding, and customer information. Trained and mentored new hires on standard operating procedure and communication strategy.
Enero 2014 – February 2015
Marzo 2013 – December 2013
Bogotá – Colombia.
On2 Design
Designer
Successfully led select design projects from conception to completion, managing development and implementation. Provided clients with 3D models, rendered images, and ephemeral architecture using Adobe (list out the software) software. Brainstormed ideas for clients with design and marketing teams to achieve perfect campaigns and maintain best practices.
Key Accomplishments:
- Streamlined internal processes for project intake and execution with clients.
September 2011 – December 2011
Bogotá – Colombia.
Huma*Di
Designer
Directed 3D modelling efforts and renderings for current and potential clients for interior design projects. Created proposals for prospective clients’ presentations that highlighted company’s skill set and finalized product. Supervised design, development, and supply chain teams on certain projects. Skilled in Photoshop and 3D Max for realistic renderings of homes and products.
August 2010 – January 2011
Santiago de Chile – Chile.
Certifications
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- Google Mobile Ads Certification
Google Ads Academy
Google Analytics Certification
Google Achademy - November 2019
- III Computer 2D/3D Animation workshop seminary
Slet Virtual - November 2012
- Digital Photography Workshop
LABLOOM - December 2012
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- Rhinoceros 4.0 Level 1 Training
Rhinoceros Training Center - Junio 2009
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- 3D max Essentials Design & Visualization
Naska Digital - June 2009
- Essentials Digital Product Design (3DS Max)
Naska Digital - August 2011
- Rhinoceros 4.0 Level 2 Training
Rhinoceros Training Center - October 2011
- 3D Animation Naska Digital Advanced 3D Animation (3DS Max)
Naska Digital – July 2012
Academic Formation
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- Autust 2018 –June 2019
Digital Marketing Post Graduate Certificate
Bow Valley College
Calgary - Canada
- April 2015 – December 2015
Master Degree in Marketing and Comercial
Management.
EAE Business School
Madrid – Spain
- July 2006 – May 2012
Bachelor on Industrial Design
Pontificia Universidad Javeriana
Bogotá – Colombia
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